Tool

Category: User Testing

Field: UX

Type: SaaS

Use Cases:

• Usability testing
• User experience improvement
• Design feedback

Summary: Snap revolutionizes user testing by utilizing AI personas to simulate user interactions for designs and websites. This tool allows businesses to run usability tests in mere minutes without the hassle of recruiting or scheduling contributors, which can traditionally drain resources. For example, marketers can quickly identify how potential customers navigate their sites, thereby improving website design and user experiences efficiently.