Tool

Category: Search Technology

Field: Performance Marketing

Type: SaaS

Use Cases:

• Real-time customer support
• Interactive product guidance
• Enhancing customer engagement

Summary: Google Search Live provides an interactive experience by allowing users to conduct voice conversations and share live camera feeds with the search engine. This tool is particularly useful for businesses in the retail and travel sectors as it can enhance customer interactions and provide real-time guidance. The ability to ask questions aloud while exploring new locations or engaging with products at home opens up exciting possibilities for marketers looking to provide heightened customer support and immediacy in responses, driving conversion rates upward.